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Ram proves a truck can be more than a truck

When you build a truck for those who serve, you go above and beyond to provide the people who drive them everything they’ve come to expect from a truck. And more. To do that, you don’t just engineer them to have best-in-class torque and towing, you reinvent what a truck can be. Offering seating usually reserved for luxury cars, technology that sets the standard for the industry. And you load it with more safety features to protect those who protect us. To celebrate Ram leading the pack, we created video content that celebrates everything that sets a Ram apart from the pack. People noticed. And so did the industry, by naming Ram MotorTrend’s Truck of the year three times in a row.